Bill Breckon

Bills early career was as a writer and broadcaster specialising in medical topics and in current and consumer affairs: it spanned newspapers and magazines, radio, television and books. He is senior partner in Media Alliance, the agency which specialises in communications on medical and scientific affairs for doctors, decision-makers, funders, patients and the public.

Bill was Medical Correspondent of The Daily Mail for several years before editing the doctors’ newspaper Medical News and then becoming International Editor of The Medical Tribune Group.

He went on to establish his reputation as a radio and television reporter, presenting for many years the BBC Radio 4 consumer programme You and Yours and writing and presenting numerous radio documentaries for the BBC (e.g. The Finger on the Pulse and Reel Evidence series). His television work included writing and on-screen reporting and presenting for BBC1, BBC2, Thames Television and Channel 4, where his films won several national and international awards.

Bill’s books include You Are What You Eat, Your Everyday Drugs, Science versus Crime, The Green Guide to London and Tracing the History of Houses. He is a Fellow of the Royal Society of Medicine and of the Royal Society of Arts.

Lois Breckon

Lois has a track record of successful entrepreneurship with particular experience in publishing and marketing, in both print and electronic media. She continues to work with Media Alliance, but is also concentrating on her musical studies, both in singing and working towards a Diploma in music

Lois has an MA in Zoology from the University of Oxford and an MBA from London Business School.

She was Editor of Designing and The Big Paper published by The Design Council, the government-funded arbiter of good design practice. She then went to Wolff Olins, the largest corporate-identity consultancy in Europe as a Management Consultant. Her clients included Leica and Forte.

Lois then became Director of Business Development with Two-Can Publishing, developing the contract publishing arm in both print, video and electronic media. Clients included The Daily Telegraph, Phillips Electronic Publishing and the RSPCA.